We believe that every business, regardless of its size, deserves top-tier marketing leadership. Having a Fractional Chief Marketing Officer (CMO) can help transform your business!
At CheckSix Marketing, we believe that every business, regardless of its size, deserves top-tier marketing leadership. Our Fractional Chief Marketing Officer (CMO) services are designed to provide you with the expertise and insights of a seasoned marketing executive, tailored to your business's unique needs and budget.
What is a Factional CMO and what are the benefits?
A Fractional Chief Marketing Officer (CMO) is a professional who offers high-level marketing expertise to organizations on a part-time or contract basis. This concept is particularly beneficial for small businesses or startups that need strategic marketing leadership but may not have the resources or workload to justify a full-time executive position. Here's how a fractional CMO can help a small business:
1) Expertise and Experience: Fractional CMOs typically come with a wealth of experience and a proven track record in various industries. They bring in high-level strategic thinking and the latest marketing trends that can significantly impact the growth and direction of a small business.
2) Cost-Effective: Hiring a full-time CMO can be expensive, considering salary, benefits, and other associated costs. A fractional CMO provides access to top-tier marketing expertise at a fraction of the cost, making it financially viable for smaller businesses.
3) Flexibility: Small businesses often experience fluctuating demands in their marketing efforts. A fractional CMO can work flexibly, scaling their services up or down based on the business's needs and budget.
4) Objective Perspective: Being partially outside the company, fractional CMOs can offer an unbiased view on the business’s marketing strategies and practices. This fresh, external perspective can be invaluable in identifying blind spots and new opportunities.
5) Quick Implementation: Fractional CMOs are accustomed to adapting quickly to different environments. They can swiftly understand your business and implement strategies and campaigns without the long ramp-up time a new full-time employee might require.
6)Mentorship and Training: They can mentor existing staff, helping to develop skills within the team. This upskilling can have long-term benefits for the business’s internal marketing capabilities.
7) Network and Resources: Fractional CMOs often have a network of contacts and resources that can be leveraged for the benefit of your business, from specialized freelancers to potential business partnerships.
8) Strategic Focus: They help in focusing on long-term strategic goals rather than just tactical or short-term marketing initiatives. This strategic focus ensures that marketing efforts align with the overall business objectives.
9) Scalability: As the business grows, a fractional CMO can help navigate the scaling process, ensuring that marketing efforts support and drive growth.
10) Risk Mitigation: They can identify potential risks in marketing plans and strategies, helping to avoid costly mistakes and ensuring that marketing investments are made wisely.
Our Fractional CMO Packages:
🌱 Baby CMO Package - $250/month
Ideal for startups and small businesses, this package offers foundational marketing support to help you get off the ground.
- Dashboard Access: Keep track of your marketing efforts with our intuitive dashboard.
- Access to Courses: Learn at your own pace with our comprehensive marketing courses.
- Email CMO: Get answers to your burning questions with up to 4 email consultations per month.
🚀 Starter CMO Package - $1000/monthDesigned for growing businesses ready to scale, this package offers more hands-on guidance.
- Dashboard Access: Advanced features for deeper insights into your marketing strategies.
- Access to Courses: Further your marketing knowledge with our expanded course library.
- Email CMO: Stay on top of your marketing game with up to 4 email consultations per month.
- Monthly Strategy Call: A 45-minute call each month to discuss strategy, review progress, and plan next steps.
- Services Discount: Get a 20% discount on our other marketing services such as Google pay-per-click ad management or Search Engine Optimization (SEO).
💼 Growth CMO Package - $3000/month
Our premium offering for businesses seeking aggressive growth and bespoke marketing strategies.
- Dashboard Access: Full access to all dashboard features, including custom reports.
- Access to Courses: Unlimited access to our entire library of expert-led marketing courses.
- Email CMO: Double the support with up to 8 email consultations per month.
- Weekly Strategy Calls: Four 45-minute calls per month to ensure your marketing strategy is dynamic and responsive.
- Services Discount: Get a 20% discount on our other marketing services such as Google pay-per-click ad management or Search Engine Optimization (SEO).
Ready to Boost Your Marketing? Contact Us Today!
Get in touch to find out more about how our Fractional CMO services can help take your business to the next level. Let's help your business takeoff together!